No longer booking
  • Venue Criterion Theatre, London
  • Performance dates Booking to 7 January 2024
  • Running time 2 hour 20 minutes (including interval)
  • Age guidelines 8+

★★★★ “Triumphant” – The Sun

Derren Brown presents UNBELIEVABLE – Magic Reimagined at the West End’s Criterion Theatre.

Everyone you meet is performing a kind of magic trick – presenting the parts of themselves they want you to see – their ‘EFFECT’, and hiding the parts they don’t – their ‘METHOD’.

Following the extraordinary success of Derren’s recent production of Showman, UNBELIEVABLE is a magic show like no other. 

Fusing the best of theatre with jaw dropping illusions never before seen in the West End, UNBELIEVABLE features a New York Subway band and a company of multi-talented performers who bring to life, live on stage, an evening of bewildering trickery, from the imagination of Derren Brown.

A fabulous West End cast includes star of Elf The Musical Simon Lipkin, Critics’ Circle award-winner Samuel Creasy (The Book of Dust), and Hannah Price (Kinky Boots). Please note that Derren Brown is NOT appearing in this production.

The show includes an updated version of a one act play not seen on the London stage in over 100 years – Will, The Witch and the Wolfman, and combines comedy, illusion and song to provide a breathtaking conclusion to an extraordinary evening in the theatre.

The ambition for UNBELIEVABLE is to create an experience you can’t get anywhere else in the world. From the moment you set foot in the theatre, you are an essential element – indeed the beating heart of the show.

UNBELIEVABLE – Magic Reimagined is playing at the Criterion Theatre to 7 January 2024.

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Performance Information

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Stars and Creatives

Who is in the cast of UNBELIEVABLE – Magic Reimagined?

Please note: Derren Brown does NOT appear in this production

The cast includes Laura Andresen Guimarães (Cast/Musician); Izalni Batista Nascimento Junior (Cast/Musician); Alexander Bean (Cast/Musician); Samuel Creasey (Cast); Simon Lipkin (Cast);  Yolanda Ovide (Cast); Hannah Price (Cast/Musician); Samuel Brenton (Understudy); Emily Redlaff (Understudy); Rhys Shone (Understudy).

Who are the creative team of UNBELIEVABLE – Magic Reimagined?

Created, written and directed by UK stage and screen phenomenon Derren Brown, and long-time collaborators Andy Nyman and Andrew O’Connor.

Illusions built by Steinmeyer Design, set and costumes by Hayley Grindle, choreography by Dannielle ‘Rhimes’ Lecounte, music by Charlie O’Connor, lighting by Natasha Chivers, sound by Nicola T. Chang, projections by Simon Wainwright, casting by Harry Blumenau, magic consulting by Harry De Cruz, general management by Kenny Wax Ltd, co-production by the Mercury Theatre and executive production by John Dalston.

Important Notes

Important note:

Derren Brown does NOT appear in this production

Content warning:

May contain flashing lights, haze, loud noises and jeopardy.

Venue Information

Criterion Theatre , Piccadilly Circus, London, SW1Y 4XA

Nearest Tube or Train: Piccadilly Circus (Piccadilly line, Bakerloo line)

Nearest Buses: 3, 6, 9, 12, 13, 14, 15, 19, 22, 23, 38, 88, 94, 139, 159, 453

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Critics' reviews of UNBELIEVABLE – Magic Reimagined

★★★★ "Triumphant. Left the audience speechless" - The Sun

★★★★ "Awesome. You'll believe in magic" - Daily Mail

Frequently Asked Questions

UNBELIEVABLE – Magic Reimagined is playing at the Criterion Theatre in London
The running time of UNBELIEVABLE – Magic Reimagined is 2 hour 20 minutes (including interval)
The age recommendations for UNBELIEVABLE – Magic Reimagined are: 8+
Yes, UNBELIEVABLE – Magic Reimagined has matinee performances on the following days: Saturday, Sunday
No, sorry, UNBELIEVABLE – Magic Reimagined has now completed its run and is no longer on sale.

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