Paddington Bear is featured in the January issue of British Vogue, ahead of Paddington The Musical premiering at the Savoy Theatre in London this Sunday, 30 November 2025.

Hero of modern Britain, film star, joy-giver: no-one can whip the town into a frenzy quite like Paddington. As he makes his West End debut, the forever style icon tries on the role of Vogue editor, while Vogue’s Raven Smith reflects on the magic of this unlikely king of cool.

Video: Paddington at Vogue

This Sunday, 30 November, the Savoy Theatre welcomes a new leading man who needs no introduction, though he might offer you a marmalade sandwich.

As Paddington The Musical officially opens its doors for its West End debut, the January issue of Vogue celebrates the ‘It Bear’ of the moment.

Photographed in The Savoy hotel’s Royal Suite by Ali Foroughi, Paddington proves that while styles fade, a blue duffle coat is forever. In the accompanying article Raven Smith reflects on the enduring magic of the refugee from Darkest Peru, calling him a “bastion of naivety, guileless optimism and resilience.”

From literary classic to film star, and now the toast of the London stage, this is Paddington’s world; we’re just living in it.

Paddington The Musical - Paddington Bear in the January 2025 issue of Vogue. Photo by Ali Foroughi

Paddington The Musical – Paddington Bear in the January 2025 issue of Vogue. Photo by Ali Foroughi

Paddington The Musical - Paddington Bear in the January 2025 issue of Vogue. Photo by Ali Foroughi

Paddington The Musical – Paddington Bear in the January 2025 issue of Vogue. Photo by Ali Foroughi

Paddington The Musical - Paddington Bear in the January 2025 issue of Vogue. Photo by Ali Foroughi

Paddington The Musical – Paddington Bear in the January 2025 issue of Vogue. Photo by Ali Foroughi

See the full feature in the January issue of British Vogue, available via digital download and on newsstands from Tuesday 16th December.

Book tickets to Paddington

Paddington The Musical is now playing at the Savoy Theatre in London, booking to 25 May 2026.

Book Paddington The Musical tickets at the Savoy Theatre London

More about Paddington

  • New music video released of ‘One of Us’ sung by Tom Fletcher, from Paddington The Musical – Read more
  • Industry News: Studiocanal launches theatre production company as Paddington premieres in London – Read more
  • Paddington The Musical original West End cast recording to be released – Read more
  • The Prince and Princess of Wales meet Paddington at this year’s Royal Variety Performance – Read more
  • Strictly Come Dancing Musicals Week to feature Paddington & Titanique – Read more
  • Audiences celebrate Paddington Bear’s West End debut in new London musical – Read more
  • First-look at Paddington Bear in the new West End musical – Read more
Paddington The Musical

Savoy Theatre, London

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Paddington The Musical

Main photo: Paddington The Musical - Paddington Bear as Vogue Editor in the January 2025 issue of Vogue. Photo by Ali Foroughi

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