Queen of Burlesque Dita Von Teese is co-creating, directing and starring in new London show Diamonds and Dust at new West End venue the Emerald Theatre.
Created together with stuntwoman and counterculture vixen Tosca Rivola, and producers Dee Parsons and Julian Stoneman, Diamonds and Dust will run at the Emerald Theatre from 16 June 2025.
Diamonds and Dust is a tale of the good, the bad and the lucky, and promises to feature some of the finest West End performers the UK has to offer, magnetic burlesque starlets and dangerous cirque artists.
The show is based on the untold story of the Wild West’s most notorious card dealer Lady Luck, making her own way in a man’s world while trying her hand at taming Lady Luck for herself, perhaps in vain…
Dita Von Teese will star as Lady Luck in the initial opening weeks, and then return to the show monthly.
The show is conceived and directed by Tosca Rivola & Dita Von Teese, with a story by Tosca Rivola & Emma Henley, choreography by Matt Nicholson, Dita Von Teese and Tosca Rivola, musical supervision by Lewis Carnie, set and lighting design by Philip Gladwell, sound design by Gareth Owen, millinery by Hood London and general management by MPSI Ltd.
Costume design for Dita Von Teese is by British designer Jenny Packham; and bespoke footwear designed by Christian Louboutin.
Casting and further creatives are to be announced.
Diamonds and Dust is produced by Tosca Rivola, Dita Von Teese, Dee Parsons and Julian Stoneman, with co-producers Sydney Max Lee, Sienna Sinclaire and Robert Testagrossa.
Diamonds and Dust is premiering at the Emerald Theatre from 16 June 2025.
More about tickets to Diamonds and Dust at the Emerald Theatre in London
The Emerald Theatre
Diamonds and Dust will be the first show at London’s newest theatre in the West End. The Emerald Theatre, at 8 Victoria Embankment WC2R 2AB under Waterloo bridge, was formerly home of the Proud Embankment cabaret venue.
Promising to be “sumptuous, seductive, intimate, and luxurious”, the space will feature premium seating exclusively for diners, private VIP booths and rooms, and a range of non-dining seating options, plus pre and post show cocktail bars.
The new theatre is owned and operated by Tokyo Industries, who own and operate 47 UK music venues and 19 venues internationally in Los Angeles, Palm Springs, New York, Dubai, Palma and Ibiza. The Emerald Theatre will be their first move into West End theatres.
What They Said
Dita Von Teese said in a statement: “I am looking forward to welcoming London into the exciting glamour-verse we’ve been carefully preparing. Bringing together my love for Americana, haute style and all things burlesque, we can’t wait to share our theatrical production with London’s Glittering West End.”
Tosca Rivola said: “After nearly a decade of work to galvanize high-calibre show concept, an iconic lead and collaborator like Dita Von Teese, necessary investment and the sheer diligence it took on behalf of my incredible team on the ground in London to not only open a show, but an entire West End Theatre, I am elated to finally focus on creating an incredible show alongside Dita Von Teese – a dream come true! As a first generation American, Diamonds and Dust is my bittersweet love letter to the American West for all of its romance and peril”
Aaron Mellor, CEO of Tokyo Industries, and owner of the Emerald Theatre said: “We are delighted to be working with Dita Von Teese to deliver ‘Tokyo Industries’ most ambitious and glamorous project yet. Opening a new theatre in the heart of the world’s theatre capital is both an honour and a responsibility we deeply respect. Rest assured; we are committed to delivering an extraordinary experience in immersive entertainment”.”
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