All London theatres sell theatre programmes within the venue. They are unfortunately not free like Broadway’s Playbill programmes, but have greatly improved over the years (mainly thanks to the efforts of Lyn Haill at the National Theatre) and usually feature interesting articles about the show and wider articles about London theatre in general alongside all of the usual cast bios and info.
Many theatres – particularly the big musicals – also offer a range of merchandise including DVDs, CDs, posters, books and celebration items such as t-shirts, mugs and fridge magnets.
You can also buy show merchandise from online stores such as Amazon (visit our Shop for more info).
Date: 8 April 2014
Written by: WestEndTheatre
Tags: West End Theatre merchandise